La Mer was established in 2001 when Martine rummaged through her jewellery drawer and could not find a simple, stylish and feminine watch to wear. Combining her passion for design, love of quality materials and simple beauty, La Mer Collections was born. Inspiration is drawn from her journeys: South Africa's colourful markets, Bali's lush flowers, Italy's gorgeous leathers and Thailand's clear blue ocean. Each season La Mer's colour palette is chosen from these bright and colourful experiences. La Mer collections focus is on classis watch faces designed by Martine Ilana, paired with beautiful leather straps. Every leather wrap watch is hand assembled in the United States and made with care.
"A watch is a private piece of art. Not only does it embody the skill of the artisan who created it, but it is an expression of the owners' style. In this day and age, with all the technology surrounding us, all we truly need on our wrist is a watch that tells time. Often less is more when it comes to a timepiece's design and wearing a watch allows you to appreciate aesthetic qualities as well as function and technical reliability".
"I have a tactile relationshio with my watches and I appreciate the elegant faces and quality leather straps. Timepieces set the rhythm of my life, but they remain above all, pieces of jewellery with which I develop a genuine connection. I wear a watch because it is an object that conveys some of the most precious values; the connection between art and technology." - Martine Ilana
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